Slaps or Cap
It's a Win-Win-Win for all!
Listeners get to hear fresh dope AF music tracks they actually chose
Artists get real-time super targeted demographic feedback before making any major investment of time and energy in full production
Social Media Music Group gets the community actively involved in selecting bangers that shape not just our Online Music Ecosystem, but influence the broader cultural conversation across all social media
™
THE CRAZY TRUTH
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It's time for Real to Arrive.
For decades, the music industry has been playing an impossible guessing game. Record executives guess what they think you'll love. Algorithms try to predict what you might want based on what others liked. Playlists get curated by teams trying to figure out what could become the next big thing.
But here's the crazy truth: No one was actually asking YOU.
The technology finally exists to flip this entire system. Instead of guessing what millions of people might like, we can simply... ask them. In real-time. With real votes. On real music.
What if listeners could actually decide what gets made? What if artists got instant feedback before investing months in production?
What if the community had real power to control the soundtrack of a Cultural Revolution?
The crazy truth is we've been solving this the hard way for way too long.
The solution was always simple: just ask the people who actually listen.
DISCO
GRAPHY
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Social Chameleon
Exploring themes of loss and grief.
Sony Music, 2018.
Tunnel Vision
Halwill debut album.
Sony Music, 2016.